We all know about the high profile Google+ users such as Mark Zuckerberg or Sergey Brin, but what about the average user? We take a look at the demographics of Google+ and just how active they are.
Continue Reading »View Comments(Deputado Bruno Covas) Small business owners have plenty on their plates. And though marketing is an important part of the business picture that many owners can — and should — take part in, there are some areas of marketing that are better left to professionals. As Harvard Professor Gail McGovern points out, “The benefits of outsourcing your marketing include cost savings and…
Continue Reading »View Comments(SCA Svenska Cellulosa Aktiebolaget) Running a small business can be challenging, as most of your energy is usually spent on the day-to-day dealings that keep everything operational and running smoothly. And though you know marketing is an essential part of the big picture, it is also an area that many small businesses find difficult and even overwhelming. But it need…
Continue Reading »View CommentsAlmost 80 percent of American adults use the Internet. Have you ever wondered what they’re doing online? Are they emailing, online shopping, or streaming Youtube videos? See above to find out more.
Continue Reading »View Comments(Magnet 4 Marketing) Using social media to earn your business online visibility is an essential part of marketing in today’s digital world. In order to keep up with the trends, you must utilize every social media platform as it emerges. Google Plus is the latest player in the game, and it’s a great tool for small business owners to use—many…
Continue Reading »View CommentsAdvancements in social media and technology have allowed us to perform special functions with our mobile devices in relation to our location. A study conducted by the Pew Research Center found that more than a quarter of American adults use mobile or social location-based services. Who are these users? Read on to find out.
Continue Reading »View Comments(Groupon) It seems like a great idea: Daily deal sites offer customers heavily discounted goods and services to get them in the door of local businesses, and business owners get a boost in sales and—hopefully—grow their customer base. But while the Daily Deal has exploded in recent years (according to Daily Deal Media the industry attracted over $1.6 billion in…
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