The Ultimate Guide To Online Marketing for Local Businesses

If you are a local business looking to ramp up your online marketing campaign, the following strategies will help you get ahead of competitors in your region by putting your business in front of targeted online visitors in both local search and social media. 1. Optimize your website for local search. Your first goal should be to optimize your own…

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By Kristi Hines on Jul 22, 2011

5 Apps That Help You Add Game Mechanics To Your Site

Source Gamification. It’s the latest social media buzzword to echo off the rooftops in Silicon Valley and New York City. Or, as NPR proclaims, “the next wave of social engagement and Internet technology.” It really follows one simple rule: to get users excited about your product, you need to engage them. Fiercely. Since game mechanics may well be the wave…

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By Ethan Bloch on Jul 22, 2011

Optimizing Your Social Sharing

Curating–and sharing–a blog or website is essential to rapidly growing (and maintaining) your business. Here’s how to optimize your social sharing with as little difficulty as possible: Using The Right Blog Template One of the most important things you can do to optimize your webpage for social sharing is choose the right blog template. Make sure your blog has a…

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By Ethan Bloch on Jul 18, 2011

News Feed Optimization: How to Be a Better Facebook Friend

Need to upgrade your brand’s reputation on Facebook? You may not want to rely on your fans constantly visiting your fan page. Jeff Widman, strategist at Brand Glue, a Facebook fan page management company as well as a Facebook analytics expert, found that 99% of comments on client status updates come from the News Feed, not the page Wall. Facebook…

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By Dan Martell on Jul 12, 2011

The Social Buying Universe: 2nd Dimension

Today, social buying and daily deals websites are found in nearly every corner of the World Wide Web. But as of late, there has been speculation that this space has expanded too rapidly, and, like an old red giant star, is ready to explode. Since our first social buying infographic we have seen parabolic growth for some sites, while others seemed to have been burned up in hyperspace. So, dust off your telescope and observe the current state of the social buying universe.

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By Dan Martell on Jul 1, 2011

How Playing Games Can Help You Grow Your Business

Checking in at places, movies, books, beer and other products, then sharing the check-ins on social networks, has become something natural for millions of users around the world.  Just recently, Foursquare announced that it reached the 10-million-users mark and the company reported, back in February, that it was getting 2 million check-ins per day.  How did Foursquare achieve these numbers?…

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By Guest Contributor on Jun 29, 2011

Top 25 Social Media Blogs For Businesses

Want to learn more about social media for marketing your business? Then you’ve come to the right place – the following are the top authorities in social media and online marketing, as ranked by the Adage Power 150, PostRank, and Technorati. Be sure to check out their latest popular posts or visit them using handy links which will take you…

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By Kristi Hines on May 30, 2011

The Joy of Social Media: How Bob Ross Sees It

(Click image to enlarge) Of all the happy little worlds Bob Ross has created on his canvasses, none are as intriguing as his social media landscape series. So strap on your painting afro, get out your titanium white dress shirt, and try your hand at drawing everyone’s favorite social media destinations.

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By Dan Martell on May 23, 2011

What is The ROI of Your Mom?

From a good night kiss to being your biggest supporter, it sometimes feels like your mom can do anything. But what is the true value of your mother? This graphic, directly inspired by Gary Vaynerchuk, examines the ROI of your MOM. Of course, no infographic could fit everything that mom’s do for us. In light of this, please help us…

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By Dan Martell on Apr 27, 2011

Viral Marketing: Creating Content That “Pops” On Social Media

Viral. It’s been been the goal of marketers and website owners since the days of “RE:FW:FW:RE:You gotta watch this” emails, which made videos and images spread across the globe. Today, email is the last place to try to “go viral,” but there are plenty of new venues in social media that do the trick in a more controllable manner than…

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By JD Rucker on Apr 25, 2011
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