Flowtown Has Been Acquired By Demandforce

by Ethan Bloch on Oct 14, 2011
flowtown-plus-demandforce

When Dan and I founded Flowtown we had the dream of building simple and powerful marketing tools that would help small businesses get and keep customers.

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Today, I am thrilled to announce that Flowtown has been acquired by Demandforce.

If Dan and I continued to build Flowtown independently, Demandforce would be exactly the kind of organization we’d envision building.

Demandforce’s customers are dentists, auto-garages, salons, spas, etc. And with 24 quarters of over 80% year-over-year quarterly growth they, now reaching 80 million consumers, are a leader in marketing automation for the small business.

Now, as part of Demandforce, we will be able to move our vision and products forward 10x faster and work at a scale we could have only dreamed of before.

What does this mean for our existing customers?

All our technology and products are being integrated into the Demandforce platform, with some new things yet to be unveiled.

As for each product:

  • Flowtown (Gift Marketing), which helps businesses with social gifting campaigns, will be integrated into the Demandforce D3 product. This will supercharge the D3 referral management system. We will also continue to support customers of the current version for the next 2 months.
  • Timely.is, now with over 26,000 professionals, will remain exactly the same and will become Free for absolutely everyone. In addition, Timely has become the social publishing tool inside the Demandforce D3 product.
  • The Flowtown social marketing blog will continue to crank out some of the best social marketing content found on the web.

Many thanks to all

To our 50,000+ customers and users, thank you for your trust and for being a part of the Flowtown story. To our small team of 5, you guys are incredible and I’m excited to continue building amazing things with you at Demandforce, and to our awesome group of angel investors, thank you for believing in us and making it all possible.

Demandforce is changing the world of marketing for the small business. What they’ve built and continue to build is incredible.

We are humbled and excited to now be a part of the Demandforce story.

Ethan Bloch
CEO and Co-Founder, Flowtown

  • http://twitter.com/joshmackey Josh Mackey

    Congrats guys!

  • http://adamstacoviak.com/ Adam Stacoviak

    CONGRATS!!!! Wow, so happy for you guys! Does this mean that you can make time to come on Founders Talk with me now? :)

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    Congratulations guys! We wish you the best of luck!

  • http://quickplay.com/blog Jijesh Devan

    Hey Dan & Ethan, I really like timely. I wish you guys the very best on the next leg of your journey. 

  • http://ethanbloch.com ethan

    Hah. Thanks Adam. Definitely! That Web 2.0 interview we did is still one of my favorite by far :)

  • http://twitter.com/Shuttur Shuttur

    Congrats guys

  • http://www.facebook.com/jefframos Jeff Ramos

    Congrats! Although ever since, I cannot log into Timely.is – Thankfully it still works and all my settings are saved but I need to change some. And when I try to log in, it hangs on the loading bit. Any help?

  • http://ethanbloch.com ethan

    Hi Jeff, sorry about that. Got your support request. Will followup there. Thanks!

  • http://www.facebook.com/tomgraywind Tom Gray

    Congrats.  Was wondering if there were a connection between the name change and not getting a weekly Timely.is report today.  In any event, best wishes.

  • http://twitter.com/Kestrelbird Kestrelbird

    Congrats guys! Hope the good stuff keeps rolling in!

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    That’s hot! I mean, That is SO COOL!!

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    Congrats guys! 

  • http://twitter.com/straightgangsta Matt Helbig

    So no Timely iOS application any time soon?

  • http://ethanbloch.com ethan

    No current plans. However here’s an iOS hack for Timely:
    http://lorenzocaum.com/blog/how-to-use-timely-on-the-ipad-and-the-iphone/

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  • http://onlinerookies.com Kalen Internet Guy

    Well I guess this is an okay thing. I just want to make sure that it is still going to be a great site, regardless of who owns it. Just the same, I hope Dan remains a central figure here. I really like the way he does things and hope he will stay on board in some capacity.

  • http://andesbeat.com/2011/11/15/entrepreneur-week-announces-global-expansion-with-launch-of-chile-entrepreneur-week-in-santiago-chile/ "Entrepreneur Week" Announces Global Expansion with launch of Chile Entrepreneur Week in Santiago, Chile | AndesBeat

    [...] Martell, founder of Flowtown (acquired DemandForce) & active angel [...]

  • http://www.technobuffalo.com/miscellaneous/infographic/the-evolution-of-the-geek-infographic/ The Evolution of The Geek (Infographic) | TechnoBuffalo

    [...] guys at Flowtown made this infographic showing some of the evolution behind the word, and what types of geeks there [...]

  • http://virtualassistantswebdesign.com/2011/12/11/founders-talk-25-dan-martell/ Founders Talk 25: Dan Martell | virtualassistantswebdesign.com
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  • http://onlinemedianieuws.com/2011/12/15/moet-u-wel-op-twitter/ ‘Moet u wel op Twitter?’ « Online Media Nieuws

    [...] omdat zij het toch maar niks vinden en zich vervelen en niet weten wat zij ermee aan moeten. Flowtown heeft een interessante infographic wat als een soort van richtlijnen gebruikt kan worden om [...]

  • http://thedigitalconsultant.wordpress.com/2011/12/15/chicken-blood-and-the-geek-evolution/ Chicken Blood And The Geek Evolution | Thedigitalconsultant's Blog

    [...] first reference to technology and the cultural context came in the 1950′s as this chart from Flowtown [...]

  • http://www.bebuzz.tk/peut-on-etre-ami-avec-le-pere-noel-sur-facebook/ Peut-on être ami avec le père Noël sur Facebook ? | BeBuzz

    [...] DiggEn principe, le père Noël n’a pas de compte Facebook. Le site Flowtown a néanmoins voulu savoir à quoi ressemblerait son profil. Il s’appellerait donc Kris Kringle [...]

  • http://blog.demandforce.com/2011/12/5-technologies-to-automate-your-appointment-based-business/ 5 Technologies to Automate Your Appointment-based Business |

    [...] is the flagship product of FlowTown, recently acquired by Demandforce. This tool allows you to schedule Facebook or Twitter posts in [...]

  • J.James

    Thanks for posting such interesting content. Keep posting.

  • Tom Harry

    Well I guess this is an okay thing. I just want to make sure that it is
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    does things and hope he will stay on board in some capacityRead more: http://www.flowtown.com/blog/flowtown-has-been-acquired-by-demandforce#ixzz1h99WFEQa

  • http://twitter.com/danmartell Dan Martell

    Kalen, unfortunately I’ve resigned from Demandforce to pursue a passion around communication and charitable impact.  Thanks for being such a big supporter.

    @danmartell:disqus 

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  • Organicseoconsultant.com

    Wow, this is huge news. Although I was looking forward to your using your products per a recommendation from a friend and now it looks like I’ll have to pony up for DF3 to get access.

  • http://twitter.com/jeroen4green Jeroen van de Ven

    But it’s damm quite out here!!!!!!!!!!!! Whats happening guys

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