How Social Engagement is Changing

There certainly is a lot of commentary regarding the usefulness of social media marketing, as well as the numbers of people that are engaging in the conversation. According to recent studies conducted by PostRank, we have been able to illustrate what is happening in the Internet’s social community — how people are communicating, what is changing, and where people are…

Listen up troops! As a blogger, you have entered a battle zone of content where only the strong and fearless survive. The Blogosphere is a cyber-jungle full of competitors waging war for the same readers as you. The only way to win this slug fust of stories is to take no prisoners, stay ahead of the enemies and fight your…

Model, actress and “role model”, Tyra Banks has a lot to say about success. Her intense attitude and deep insight into business and modeling has shown us what it means to be a powerful American woman. A true trailblazer in her field, Tyra was the first African American to appear on the cover of a Victoria’s Secret catalog. So, what…

Social media marketing seems to be an increasingly prevalent buzz word, and for good reason. What could still rightfully be referred to as an emerging industry, or new marketing avenue, social media marketing is growing faster than any other form of online marketing — evidenced by the increased spending by marketers, and brands.

Every Twitter user has heard of Twitter clients — unique applications that allow you to make the most of your micro-blogging experience. Many of us have tried several out before selecting our favorite, or going back to using the original Twitter site. Each application has its own personality, its own strengths and weaknesses, and as they battle it out to…

(John Flinchbaugh) The idea of loving your customers or scaling caring is not new. However the tools we have at our disposal are i.e. Twitter (o.k. well newish). With that in mind, here are 3 Twitter tips you can try, that will improve the amount of love and support you give your customers. 1. Respond to your competitors complaints If…

Today’s an exciting day, we’re officially in with the Chimp, MailChimp that is. With just 3 clicks of the mouse you can now dump all the Demographic and Socialgraphic information Flowtown knows about your subscribers into any MailChimp list. Just think about it, instantly segment any MailChimp list by Age Group, Gender, Location and what Social Networks they’re on, no…

(Ricardo Motti) This is a guest post by Brandon Mendelson, a comedian and social publisher. Sometimes both. You can learn more about him and his ridiculously sized nose by visiting Soap Box Included. I’m a big fan of the Christmas season. Hanukkah isn’t really a huge deal despite what my non-jewish friends might tell you. And I’m also convinced Kwanzaa…

Ad.ly, an in-stream advertising platform, has just made twitter analytics that much easier.  With the click of a button, you can quickly understand how many of your followers are engaged, what percentage of your followers are male or female, even what time of day gets you the most re-tweets! What does Ad.ly Twitter Analytics report on? Time of day you…

I’ve always believed people forget to ask for help. If you’re a good person who adds value, then you shouldn’t worry about asking others for help. That’s what I realized the other day when I was optimizing a few Ads on Facebook aimed at increasing the “Fan Conversion” ratio. Essentially, we got it to about $1.07 per fan. Not bad,…