What Are People Doing Online?

Almost 80 percent of American adults use the Internet. Have you ever wondered what they’re doing online? Are they emailing, online shopping, or streaming Youtube videos? See above to find out more.

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By Dan Martell on Nov 17, 2011

How to Market Your Small Business with Google Plus

(Magnet 4 Marketing) Using social media to earn your business online visibility is an essential part of marketing in today’s digital world. In order to keep up with the trends, you must utilize every social media platform as it emerges. Google Plus is the latest player in the game, and it’s a great tool for small business owners to use—many…

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By Dan Martell on Nov 11, 2011

Who’s Using Geosocial and Location-Based Services?

Advancements in social media and technology have allowed us to perform special functions with our mobile devices in relation to our location. A study conducted by the Pew Research Center found that more than a quarter of American adults use mobile or social location-based services. Who are these users? Read on to find out.

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By Dan Martell on Nov 9, 2011

Are Daily Deal Sites Worth It?

(Groupon) It seems like a great idea: Daily deal sites offer customers heavily discounted goods and services to get them in the door of local businesses, and business owners get a boost in sales and—hopefully—grow their customer base. But while the Daily Deal has exploded in recent years (according to Daily Deal Media the industry attracted over $1.6 billion in…

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By Dan Martell on Nov 3, 2011

How To Amp Your Referrals Using Social Media

(image source) Have you ever looked up your business at SocialMention.com? Does it come up with no strength, no passion, no results, or no results that actually match your business. Would you rather it looks like the profile above? Then you have to get people to start talking about your business! When people start talking about your business, you’ll see…

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By Dan Martell on Oct 24, 2011

Flowtown Has Been Acquired By Demandforce

When Dan and I founded Flowtown we had the dream of building simple and powerful marketing tools that would help small businesses get and keep customers. Today, I am thrilled to announce that Flowtown has been acquired by Demandforce. If Dan and I continued to build Flowtown independently, Demandforce would be exactly the kind of organization we’d envision building. Demandforce’s…

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By Ethan Bloch on Oct 14, 2011

Social Advertising Reaching New Heights

As social networks continue to pick up steam, more and more companies are seeking new avenues to get more eyeballs on their advertisements. The truth is that when people are browsing through their social streams they pay little attention to ads placed on sidebars and banners at the top of the page. But the game is changing as social sites…

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By Dan Martell on Oct 11, 2011

How the Daily Deals Market Needs to Evolve

Source The idea is simple: Stimulate the local small-business economy by offering large groups of consumers one-time introductory discount prices for goods and services. Customers love the deeply discounted prices, and businesses get an instant spike in sales. This functional formula, known as the “daily deal” marketing strategy, has become enormously popular. Sites like Groupon and Living Social have seen…

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By Dan Martell on Oct 5, 2011

How To Get Press For Your Local Business

Source What is one of the best – and most legitimate – ways to market your business? Get it in the press. Positive publicity is a fantastic way to get visibility, gain credibility, and legitimize your business. And here’s the best part: It’s free. That means small businesses don’t need the pricey services of a fancy PR firm. You can…

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By Dan Martell on Sep 26, 2011

The Right Gift For Your Industry

Source Corporate gift giving is an easy way to let your clients know how much your appreciate their business, according to the the National Business Association. It is a long-standing tradition meant to foster a relationship between company and client. But there are many things to consider when selecting the perfect gift: What can you afford? What are you trying to…

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By Dan Martell on Sep 19, 2011
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